2019 CFO Summit

Date: March 7-8, 2019
Location: Pelican Grand Beach Resort, Ft. Lauderdale, FL

MFM hosts a CFO Summit annually, a gathering of top media industry leaders exchanging ideas and discussing the issues facing their industry.

Why attend MFM CFO Summit?
Rest assured, all of the burning issues facing CFOs and media executives who deal directly with financial management processes will be dealt with in no holds barred discussions at this innovative summit. We look for real solutions to the real problems you face every day. We know that the theories underpinning current developments in financial management processes don't necessarily pan out in the real world, particularly when examined in a global context. Which is why we invite you to attend so you can discuss your thoughts and feelings openly, and connect with like-minded people. The MFM CFO Summit is a prime opportunity for you to air your personal and business challenges with your peers. And...attendees can obtain an up to 11 CPE Credits over the 2-day summit.

Registration limited to most senior financial executives in media companies.  MFM reserves the right to refuse registration requests that do not meet registration criteria. 

Official Summit Hotel:

Pelican Grand Beach Resort
2000 North Ocean Blvd.
Fort Lauderdale, FL 33305

Room Rate:  $379+Tax (Plus $30 Resort Fee)

Hotel Reservations

1) Call Reservations Hotline at 800-525-6232 and ask for Media Financial Management Association Block 


2) Log onto the hotel's website www.pelicanbeach.com -- when making reservation enter Group Code: MEDI0319

Hotel Reservation Cutoff Date: February 1, 2019 

Registration Rates
                                                                       Until 2/11/19    After 2/11/19

MFM Member Full Registration                         $1,945               $2,445
Non-Member Full Registration*                         $2,195               $2,695
MFM Member Thursday Attendance Only        $1,375               $1,675
Non-Member Thursday Attendance Only         $1,750               $2,025
MFM Member Friday Attendance Only             $1,375               $1,675
Non-Member Friday Attendance Only              $1,750               $2,025

 *includes 1-year MFM Membership

        (Printable Registration)


Wednesday, March 6
3:00 - 5:00 PM
Registration / Dinner on own

Thursday, March 7
7:30 AM - 8:15 AM
Continental Breakfast sponsored by Szabo Associates

8:20-9:30 AM 
Welcome, Introductions from Co-chairs

Opening Keynote - Economic Outlook 
William A. Strauss, Senior Economist, and Economic Advisor, Federal Reserve Bank of Chicago

9:30-10:30 AM 
Financial Outlook for Media
Davis Hebert, Director, and Senior High Yield Analyst, Wells Fargo 

10:30-10:50 AM
Refreshment Break sponsored by BARR Credit Services

10:50-11:50 AM 
Workforce of the Future - AI
Speaker TBA

12:00-1:00 PM
Lunch sponsored by Chubb 

1:15-2:15 PM
Security Lessons for the Media Industry
Chubb Representative TBA 

2:15-3:15 PM
Leading Change as a CFO
Andrew Miller, President, ACM Consulting Inc. 

3:15-3:40 PM 
Refreshment Break sponsored by Bond & Pecaro

3:40-4:40 PM
21st Century Employment Law Challenges: Social Media, Protecting Investments in Employees, the #MeToo Movement, and Multi-Generational Workforces
 Russell Jones, Shareholder, L

5:30-6:30 PM
VIP Reception sponsored by FastPay

7:00 PM
Dinner on own... Optional Dutch-Treat Group Dinner 
We invite you to join your CFO Summit colleagues for a dutch-treat dinner at TBA

Friday, March 8
7:30-8:00 AM
Continental Breakfast sponsored by Marketron

8:00-9:30 AM
CFO Roundtable Discussion (Industry CFO's Only)

9:40-10:40 AM 
Sports Gambling
Speaker TBA  

10:40-11:00 AM 
Refreshment Break sponsored by WideOrbit

11:00-12:00 PM
What’s Next with Big Data
Speaker TBA

12:00 PM
Box Lunch sponsored by Sciarrino & Shubert PLLC 

Summit Ends...See you at the Media Finance Focus 2019, May 20-22 in New Orleans, LA

 Media Financial Management Association offers limited sponsorship opportunities for the CFO Summit with a maximum of two sponsor companies from any one service or product category.  Representation is restricted to one agent per sponsorship.  Sponsor companies have no guarantee of a speaking role outside that outlined in the sponsor package.   

CPE information for CPAs 

PROGRAM PREREQUISITES/ADVANCE PREPARATION: Course prerequisites for sessions are indicated on pages TBA.   In general, Advanced level sessions require a comprehensive understanding of media business and experience with the topic being discussed.  No advance preparation is required for any sessions.     



Area – Maximum Number of CPE Credits


Business Law 




Management Advisory Services 


Personal Development  


Specialized Knowledge and Applications  


CPE: 1 CPE credit available for a minimum of 50 minutes participation. In accordance with the standards of the National Registry of CPE Sponsors, CPE credits are granted based on a 50-minute hour.  Attendance at all CFO Summit sessions qualifies each CPA, or other person entitled to earn Continuing Professional Education (CPE) hours, for up to TBA CPE credits.  

Those eligible for CPE credits will be asked to sign in for each day’s sessions in order to receive a CPE certificate.  They will also receive a program evaluation form which they are encouraged to complete.  Attendance forms are kept on file for six (6) years.  

Media Financial Management Association is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State Boards of Accountancy have the final authority on the acceptance of individual course for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org. 


Special information for CPAs requesting CPE Credit

Opening Keynote – The Financial Outlook for Media


Prerequisite:  Comprehensive understanding of metrics used to evaluate media industry M&A activities.

Learning Objectives:  Articulate minimum of three forces with the potential to affect pending media M&A activity.



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CFO Roundtable

Prerequisite: Comprehensive familiarity with financial issues for media companies, including but not limited to:  compensation plans; rating metrics; predictive and forecasting analytics; internal operating structures; business intelligence, and dashboard reporting.

Learning Objectives:  Discuss how changes in the media industry have changed the responsibilities of industry CFOs; Identify minimum two ways to serve your company more effectively.



Learning Objectives: 



Learning Objectives: